principles of design series. For better Recognition to individual publications (books, paperbacks, CDs, DVDs) are combined into rows or series, each characterized by a unifying moment. Each row has its audience and its specific identifying features based on character.
style Distinctive design elements can be: size, layout, material, price, font and font size of the title, the text-image relationship, the background and the type of image processing (imaging mode, image selection, imagery), a specific color code and more.
recognizable design principles followed by an internal rule, sort the content in a formal concept. Every single part of a series gets so much Personality as possible and the overall look is created as uniform as necessary.
Each publisher is trying to sell its line (s) from other senders or publishers. Sometimes he chooses an innovative format, or a unique font. The Eycatcher the cover design are striking distinguishing features. The systematic use of constants and variables, that is solid and makes a series of free institutions. Above: Various Reclam books. Figure below: Reclam new series: "the" Reclam library "from the Arts Foundation competition The Most Beautiful Books 2008" with the 2nd Award.
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> www.stiftung-buchkunst.de
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